Bake Sales, one of the most sacred traditions of the American school system, now go far beyond schoolyards and soccer games. A favored type of fundraiser for its simplicity AND for its potential to raise A LOT of money for your cause.
In addition to schoolyard and community center sales, bake sales have gone nationwide, even worldwide, as ways to raise money for good causes, from hurricane relief to helping end childhood hunger (read more about Share Our Strength’s Bake Sale for No Kid Hungry). Cookies for Kids Cancer is a non-profit organization that all began when founder Gretchen Witt had her first bake sale to raise money for pediatric cancer. She baked and sold 96,000 cookies and raised more than $400,000 for research. Today, hosting grassroots Cookies for Kids bake sales are one of the major ways that individuals, businesses and organizations continue to raise money to fight pediatric cancer. For great bake sale tips, photos, inspiration and delicious recipes, see Gretchen’s Best Bake Sale Cookbook.
Here are a few things to think about when having any bake sale, big or small : 1. find a great location where there’s a lot of foot traffic, 2. recruit volunteers early to bring food, tables, napkins, signs, and to promote the sale, and 3. package-to-sell and great presentation.
Packaging-to-sell — this saves a lot of set-up time. It also eliminates any sanitation issues people might worry about. But most importantly, packaging-to-sell gives you the opportunity to present your food creatively and professionally.
Presentation is probably the MOST important factor in a successful bake sale. Think about setting up your tables by price point — for example $1, $3, $6, or $12. Or, maybe you can divide the goods into categories like cookies & brownies, cake pops & fudge, cakes & pies, cupcakes & muffins. Especially if you get a crowd, the way you set up the table can help you sell more quickly.
You can sell goods by the piece or in larger packs. If you are selling individual items, think about putting them in fun flower-shaped eco-friendly baking cups, or simple Kray boxes with window lids, wood baking molds, or bright colored recyclable cupcake boxes. Presentations like these quickly impress! Plus, the nicer the presentation, the more likely it is that people will buy (more) items to give as gifts.
If you are packaging your sweets in larger quantities you can get a little fancier with your presentations. The nicer the presentation, the more you can charge and the more you can make for your cause. At Bio & Chic, our assortment of recyclable containers and packaging pretty much covers all the bases!
Great packaging really can make your bake SALE table look more like a bake SHOP!